Building an award-winning, design-led consumer lifestyle brand.
SF Bay Area
00 — Scope
What the role actually covered.
01
Brand & Product
—Partnered with the founder to build Jimmyjane into a leading international lifestyle brand with 7 iconic design awards and 15+ design and utility patents.
—Oversaw the development, launch, and margin improvement of 150+ products — from concept through third-generation — constantly improving quality and reducing COGS.
—Strategically built the team and focused key business initiatives at the appropriate times to optimize the business across economic cycles.
02
Sales & Distribution
—Led and executed sales expansion from small luxury retailers to multi-door retail, international distributors, and direct-to-consumer channels.
—Directed all company reporting and systems — financial, operational, and distribution.
03
Supply Chain
—Sourced and managed key vendors, including domestic and overseas manufacturers, delivering products on schedule and on budget.
04
Capital
—Raised capital from angel and institutional investors, plus debt and overseas vendor financing to fuel growth.
01 — By the numbers
A few signals.
01
Products developed
150+
02
Iconic design awards
7
03
Design & utility patents
15+
02 — Setting
Where it happened.
Led and operated growth strategy for a consumer brand that designed, developed, and manufactured a diverse line of premium accessories including award-winning products. Grew revenue from inception with YOY growth.
Jimmyjane brand mark.
Featured across international press and magazine covers.
